Trend Spotter

Akanksha Gupta embodies the intersection of luxury management and profound cultural insight. Her journey, rooted in a profound understanding of luxury and guest experience, is accentuated by her Bachelor's in Hospitality Management from IHM-Aurangabad. Akanksha's philosophy in the luxury sector transcends conventional boundaries, focusing on the intricate dance between consumer behavior, cultural intelligence, and luxury marketing. Her approach is not merely about understanding luxury from a traditional standpoint but about redefining it through the lenses of diversity and innovation.

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Professional Background

Professionally, Akanksha's career is a mosaic of significant achievements and roles that have honed her expertise in luxury communication. Her tenure as a Marketing Specialist Intern with a luxury yacht group marked a pivotal point in her career, where she focused on digital marketing strategies that resonate with the luxury consumer's evolving preferences. Akanksha's ability to blend academic excellence with practical experience is further demonstrated through her roles at Marriott International and InterContinental Hotels Group (IHG®), where she not only managed guest relations with finesse but also significantly improved guest voice management, showcasing her adeptness in elevating guest experiences.

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Areas of Focus

Akanksha's specific areas of expertise—consumer behavior, cultural intelligence, and luxury marketing—stand at the core of her professional philosophy. Her participation as a panelist for Les Roches Alumni and AAG Alumni Association Glion underscores her commitment to fostering a community of aspiring luxury professionals. Her work in understanding consumer psychology, alongside creating and implementing marketing strategies that are culturally attuned and effective, positions her as a thought leader in luxury communication.

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Akanksha Gupta is an exemplary addition to Vocal Vogue. Her dedication to exploring the nuances of consumer behavior and cultural intelligence within luxury marketing resonates with our commitment to sophistication, elegance, and innovation. Akanksha's diverse background and achievements exemplify the values and expertise that Vocal Vogue champions, making her presence within our team not just an asset but a beacon of inspiration and leadership in redefining luxury communication.